Thank you for visiting watchcarefully.com. I am Brad Jacobs, a watch collector/enthusiast and a free-lance writer who contributes to various magazines, web sites and watch companies. My web site is meant to be a jumping-off point for you to explore the horological articles and essays I have written. It is also your means for contacting me.

Since the mid-1990s I have been heavily focussed on learning as much as possible about this fascinating industry. I have attended conferences, spoken with owners of watch companies & web sites, attended watchmaking school, tinkered with watches and photography, and finally settled on being a chronicler and commentator on the world of watch collecting.

My focus has been writing about new products released by small and independent watch companies and on unusual but accessible vintage pieces sometimes overlooked by the mainstream press. Occasionally, I like to break new ground and report on the unique, such as having custom watches made or saving a classic watch from decline. I've also covered horological events. Frequently I contribute informal on-line reviews of fascinating watches and I am open to chronicling any interesting watch-related topic.

If you would like to discuss having copy written, or to use my photographs, for your company, web site or publication, please This email address is being protected from spambots. You need JavaScript enabled to view it.. I'd be happy to call you or send you my bibliography, rate schedule, and a list of references.

C. Bradley Jacobs
Watch Carefully